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Paid Media Archives - Page 4 of 8 - acronym

Point of view graphic over city landscapePaid MediaSocial Media

Featured Expertise: How To Get The Most From Meta’s Special Ad Category

With social media platforms constantly adapting to privacy laws and regulations, keeping up with the…
John Peter Spear
John Peter SpearApril 25, 2023
Brand Engagement

Overcoming Top Marketing Challenges Through an Audience-First Approach

Marketers face many challenges when targeting their ideal customers online, including: Identifying the target audience:…
John Peter Spear
John Peter SpearApril 24, 2023
Social Media

Instagram Now Allows Up to 5 Links in Profile Bios

Instagram announced the launch of one of its most highly requested feature updates, allowing users…
John Peter Spear
John Peter SpearApril 20, 2023
Analytics

Four Ways Data Analytics Improves Digital Marketing ROI

In today's digital world, data analytics has become an essential tool for marketers. By utilizing…
John Peter Spear
John Peter SpearApril 18, 2023
Content MarketingData AnalyticsPaid MediaPaid SearchSEOSocial Media

Why You Should Put the Audience – Not the Channel – At the Center of Your Marketing Strategy

In today's digital age, businesses and marketers have many different channels at their disposal to…
John Peter Spear
John Peter SpearApril 17, 2023
Paid Search

Google Launches New Asset Creation and Customer Acquisition Tools for Search

Let's begin by examining what are Automatically Created Assets? The 'Automatically Created Assets' setting allows…
John Peter Spear
John Peter SpearApril 4, 2023
Paid MediaSocial Media

TikTok Adds New Feature to Boost Immersive Brand Campaigns

TikTok is launching a new feature to facilitate brand/creator collaborations and create more immersive and…
John Peter Spear
John Peter SpearMarch 28, 2023
Content MarketingSocial Media

LinkedIn Introduces SEO Tools To Boost the Visibility of Your Articles

LinkedIn announced new SEO tools to help marketers improve the reach and visibility of articles…
John Peter Spear
John Peter SpearMarch 14, 2023
Paid MediaSocial Media

Meta Says its Automated Ad Targeting Tools Have Increased ROAS by 32%

Meta has recently released new statistics on the effectiveness of its Advantage+ AI-guided ad campaigns.…
John Peter Spear
John Peter SpearMarch 7, 2023
Paid MediaSocial Media

TikTok Provides 70,000 New Data Insights to Help Marketers Maximize Their In-App Efforts

TikTok updated its Insights tool with 70,000 new intel to help you stay on top…
John Peter Spear
John Peter SpearFebruary 21, 2023
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  • Who We Are
    • Our Culture
  • What We Do
    • Search, Media & Marketplaces
    • Analytics
    • Travel
  • Technology
  • News & Views
    • Blog & Views
    • Company News
    • Winning With Diverse Suppliers
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The hero image is not attention-grabbing enough. The color and imagery is a bit dull. Could we have something more dynamic? Either something that reads “digital marketing” or a workplace image with people in a creative meeting?