Did you miss our webinar with RenderSEO on how ChatGPT can help maximize your Local SEO? Never fear! We have the full video here for you. Acronym’s SVP, SEO, Winston…
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Google just announced an update that simplifies the tagging of websites for Google Analytics and Ads. The MarTech landscape is always changing and improving so Acronym is here to ensure…
Google Chrome extends the deadline for deprecation of third-party cookie support into 2024. Google delayed the deprecation of third-party cookies in Chrome by another year, with plans to start phasing…
Every day, the world produces 5 exabytes of data. By 2025, we will produce data at a rate of 463 exabytes per day. Insights from this data can help companies understand exactly…
What is GA4, and Why is it Important? Google Analytics 4 (GA4) is Google’s latest web and app analytics solution offering reporting and analysis capabilities. The new tool delivers an…
LinkedIn announced its intention to acquire Oribi, which will showcase new analytics tools that deliver enhanced campaign attribution and enable simplified event tracking and response through key actionable insights to…
When considering your website’s performance, it’s important to understand the commonalities between Conversion Rate Optimization (CRO) and User Experience (UX) and how they compliment each other. What is CRO, and…
Customer behaviors have permanently changed over the past two years. As more and more business – both B2B and B2C – is being conducted from home, it’s never been more…
CRO? UX? You may have heard these terms in the past, but they are especially important now as companies with teams that operate on budgets are increasingly investing in these specialist roles to maximize their spend…
Snapchat continues to boast 293 million daily active users who share visual moments from their lives. For marketers who want to improve their engagement on Snapchat, the platform introduced a…
