The Top 7 PPC Trends of 2017
As 2017 winds to a close, here’s a look back at the seven biggest trends in PPC – and what lies ahead in paid search in 2018: 1. AI and Machine Learning Search Engine Land (SEL) went as far as calling 2017 both the “year of the machine” and the “year of AI in search” because … Continue reading “The Top 7 PPC Trends of 2017”
Amazon’s Ten Most Memorable Moments of 2017
2017 has no doubt been a year for the record books, from the inauguration of the 45th president to protests like #TakeAKnee and #MeToo and mega storms like Harvey, Irma and Maria and wildfires in both Northern and Southern California. But 2017 has also seen plenty of headlines from a single company: Amazon. “There’s not … Continue reading “Amazon’s Ten Most Memorable Moments of 2017”
Watch Live on 65
Our very own Mike Grehan sits down for a video interview with Google digital marketing evangelist Avinash Kaushik, in which he discusses a new framework for digital marketers.