Solving complex problems for the world’s largest brands.

We’ve been leaders in search marketing since before Google existed.

Acronym’s patented technology, anchored by our proprietary KO(TM) platform, finds shortcuts for our clients at the intersection of performance media, optimized content and validated data.

With offices in New York’s Empire State Building, London, Toronto, Berlin and Singapore, wherever our clients need to be, our people and our data servers are already there. We created the math that fuels our technology, allowing us the flexibility to solve any business problem.

KO technology graphic
david rollo

For two decades, we’ve connected the dots between technology and innovation for our Clients.

David Rollo
CEO

PAID SEARCH (PPC)

Acronym is a world-renowned pioneer in pay per click campaigns. For more than twenty years we have been developing and customizing systems, processes, and expert technology drive fully scalable and global campaigns.

ECOMM/MARKETPLACE

Our catered solutions will allow you to stand out and grow your customer base on Amazon, Walmart, Home Depot, eBay, Facebook Marketplace or whatever platform your customers use.

DATA ENGINEERING

Acronym’s digital analytics engineers and architects work with our Clients to design, deploy, maintain, and integrate best-in-class analytics infrastructures across all digital properties and platforms.

ORGANIC SEARCH

By taking advantage of diverse historical data, we can find new sources for organic brand engagement as well as optimizing existing leads to strike the most cost-efficient balance between organic search and paid campaigns.

“BIG DATA” ANALYSIS

Acronym specializes in complex customer reports that consolidate from an unlimited number of data sources. Using tools like Excel, Adobe Report Builder, SuperMetrics, Google Data Studio, Tableau, and PowerBI and our proprietary KO platform

AUTOMATION/REPORTING

Using machine learning and predictive analytics, Acronym’s proprietary databases and visualizations allow our Clients to zoom in or out for a perspective that eliminates pain points and address the most relevant KPIs.

SOCIAL MARKETING

We optimize brand awareness, engagement and click-through-rates across social media by connecting our Clients’ content with their target customer from channel-to-channel and touchpoint-to-touchpoint.

CROSS-CHANNEL OPTIMIZATION

Interested in identifying the best channel mix to acquire new customers? Great, we’ll help you optimize and engage with your target audience from acquisition to loyalty and retention.

DATA INTEGRATION

We have developed proprietary technology specifically to assist organizations with cross-channel data integration which can handle diverse data types from unlimited sources.

PROGRAMMATIC

We use automated real-time bidding to create hyper-targeted, effective advertising that boosts your cross-platform and cross-device presence with advanced display, native advertising, video and audio, while manage and optimize your Google Display Network campaigns.

UX/CONVERSION OPTIMIZATION

Acronym provides A/B/n testing, personalization, advanced attribution, and conversion rate optimization. All tied to ROI, sales, leads, and customer satisfaction.

CUSTOM DEVELOPMENT

We want you to think about our team as your team. Are you looking to solve a complex business challenge yet lack the dedicated resources or in-house knowledge to deliver on it? Get in touch with one of our experts below

OUR PARTNERS

Paid Search

eComm

Paid Social

SEO

WHY WORK WITH US?

Great question. Maybe this will help. If not, we’d be happy to connect you with one of our clients to hear straight from the source.

PATENTED
ADVANTAGE

Our patented and proprietary technology brings all disparate Search data across the web together into one user-friendly dashboard.

PERFORMANCE
DRIVEN

Our patented tools combined with our experienced teams are well positioned to find your next 20% growth.

TENURE &
TENACITY

Proudly, both our Clients’ and our employee’s tenure averages over 7.5 years and many have now been with us well over a decade.

MULTI-VERTICAL
EXPERIENCE

We have decades of performance experience that spans across core industry verticals of Hospitality, Retail, B2B, Education and more.

YOUR DIVERSITY
SUPPLIER

Acronym is an NGLCC-certified LGBTQ-owned agency, which means we are your minority-owned, diversity supplier.

CLIENT TESTIMONIALS

Our 12-year relationship with Acronym should speak for itself. Together we tackle complex challenges that drive measured value for our business.

Kathy Visser-MaySAP
VP, Global Marketing

Acronym understands the many different facets of our organization and creates integrated, cross-channel campaigns that utilize their agency expertise.

Bill LiftinScotts Miracle Gro
SVP, Digital Marketing

We really challenged Acronym with new objectives and KPIs. Together we got to a whole new level of clarity and achieved some truly great things. I really appreciate the flexibility and willingness to always push further for, and with, us.

Chris CoccaFour Seasons Hotels and Resorts
VP, Global Marketing

What stands out the most about our Acronym account management team is their excellent communication, including a high level of responsiveness and strong project management skills being a large enterprise organization with many moving parts at all times, this has been crucial to our partnership and success.

Stephanie StyersCitrix SystemsManager, Search Marketing

Let‘s Talk

For New Business:

[email protected]

For Media Inquiries:

[email protected]

Acronym is proud to be an NGLCC-certified LGBTBE.