Insights & News From Data Merchants to Media Titans Amex and Mastercard Are Now Media Networks. Who Isn’t? Once content gatekeepers, credit card companies…Anne ChristensenOctober 16, 2025
Uncategorized They Saved TikTok — But At What Cost? After years of geopolitical tension, the U.S. has “saved” TikTok—or at least, a version of…Anne ChristensenOctober 10, 2025
Paid Social Is Your Summer Creative Built to Travel? How to Create Scroll-Stopping Social Ads That Capture the Spirit of Summer Summer is more…Anne ChristensenJuly 1, 2025
Travel & Hospitality Is your hotel marketing budget built to move? How to build one that actually drives revenue If the only question you’re hearing is…Anne ChristensenMay 23, 2025
Uncategorized She’s making the decisions. Is your brand paying attention? Working mothers aren’t a niche. They’re the economy. As 40% of U.S. moms become primary…Anne ChristensenMay 9, 2025
OptimizationSocial Media Red Carpet Relevance How brands can translate Met Gala buzz into marketing momentum The Met Gala returns tonight—and…Anne ChristensenMay 5, 2025
Uncategorized From Cinco to Drinko How restaurants and bars—even hotels—can own Cinco de Mayo Let’s start with the basics: there’s…Anne ChristensenMay 1, 2025
Uncategorized What Meta’s antitrust trial means for advertisers The platform’s ad ecosystem is under legal fire — and the ripple effects are already…Anne ChristensenApril 22, 2025
Brand EngagementContent MarketingPaid Media De-stress Your Media Strategy This isn’t just about wellness. It’s about brand relevance Stress isn’t just a cultural trend…Anne ChristensenApril 21, 2025
OptimizationPaid MediaPaid SearchPaid Social Walk the Talk: 3 Earth Day Activations That Got It Right There’s a way for your brand to speak to what your audience values. These five…Anne ChristensenApril 18, 2025