LinkedIn announced new SEO tools to help marketers improve the reach and visibility of articles published on the platform. Here’s a quick review of these new features. 1) SEO Title…
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What Are Audience Ads/Audience Network and What is Microsoft Changing? Current Audience Ads Tactic: Allows advertiser ads to appear across partnering sites as well as on premium sites like MSN,…
By now, we have all heard about ChatGPT, which is a chatbot launched by OpenAI in November 2022 that uses natural language processing driven by AI technology to engage in…
Video advertising is quickly becoming a go-to method for businesses looking to increase brand awareness and drive sales. In this article, we explore the benefits of video advertising, provide tips…
In an unusual turn of events, TikTok has borrowed from Instagram by adding a new ‘Photo Mode’ for still images in the app. The new feature allows users to post…
It can be increasingly challenging to keep up with digital marketing trends as they change so quickly. To help marketers and digital leaders navigate this new landscape, we’ve identified the…
Instagram is testing a new user interface that could impact your brand’s content marketing strategy
It’s no secret that consumer trust in advertising has been steadily declining in recent years. But, it’s not all bad news for brands as reports indicate consumers still trust some…
With the rise of cryptocurrency, digital payments technology is forcing the financial system to change. Banks, which were once the biggest powerhouses that controlled the financial system and are starting to…
With customer data and AI driving digital engagement, brands need to take a human-first approach to create value through personalization and relevance. Enter neuromarketing. What Is Neuromarketing? Acronym’s VP, Integrated…
