Mobile gaming ad spend is 3.2 times bigger than console and according to a new IDC study, mobile app gamers are willing to see ads in exchange for free content…
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Staying current with SEO trends is like hitting a moving target while sitting in a roller coaster. From changes in algorithms updates to evolving search behaviors — the goal post…
By Ryan Pitcheralle The Internet used across the world is most decidedly mobile; accounting for more than half of all recorded sessions. Still, most websites are not yet mobile friendly….
By Mike Levin & Nyambura Mbugua Google App Indexing allows users to click listings in Google Search results and to be dropped directly into an app sub-location on iOS and…
By Jacqueline Chi So here we are near the end of 2015, a year in which one of the hottest topics in the world of digital advertising has been the…
By Ghennipher Weeks So Google is doing an about-face on interstitial ads, now saying they are annoying to users of the company’s mobile app after initially recommending that websites employ…
Not long after declaring that it would devalue, for search ranking purposes, website content that appears behind interstitial ads, Google is taking aim at app-install interstitial ads that pop up…
