Paid SearchSEO Featured Expertise: Mastering SEO – The Enduring Importance of Keywords SEO moves constantly. Uncover the answer to the burning question: "Do keywords still matter?" Our…Michelle CooksonJanuary 30, 2024
eCommerce / RetailSocial Commerce Looking Back to Leap Forward: Unveiling 2023’s Holiday Insights to Transform 2024 Strategy Explore Acronym's 2023 holiday season review, uncovering key trends and behaviors that shaped this record-breaking…Michelle CooksonJanuary 22, 2024
SEOUX / CRO Sharpen Your 2024 Strategy: Essential Tips for Enhancing Website Visibility and Conversion As we prepare to bid farewell to 2023, it is time to gear up for…Michelle CooksonDecember 6, 2023
AI / Machine LearningSEO Featured Expertise: The Impact of AI Large Language Models on Search Engines The world of digital marketing and AI technology are changing rapidly, and it's essential to…Michelle CooksonDecember 4, 2023
eCommerce / RetailSocial Media Harnessing Social Commerce in the Final Stretch of Your Q4 Holiday Campaigns Harnessing Social Commerce in the Final Stretch of Your Q4 Holiday Campaigns By Gellena Lukats,…Michelle CooksonNovember 21, 2023
AI / Machine LearningSocial Media AI in Social Media: Acronym’s Blueprint for Thriving in a New Era In the ever-evolving digital marketing world, Artificial Intelligence (AI) has emerged as a pivotal force,…Michelle CooksonNovember 16, 2023
Web Analytics Generation Zennial Behaviors: From Social Media to Buying Habits A group of consumers known as "Zennials" are gaining attention from marketers as a distinct…Michelle CooksonMay 1, 2023
AnalyticsPaid Search Featured Expertise: Google to Sunset Four Attribution Models in Ads and Analytics Attribution models are frameworks used to analyze and assign credit to different marketing touchpoints throughout…Michelle CooksonApril 25, 2023
Paid MediaSocial Media Featured Expertise: How To Get The Most From Meta’s Special Ad Category With social media platforms constantly adapting to privacy laws and regulations, keeping up with the…Michelle CooksonApril 25, 2023
Brand Engagement Overcoming Top Marketing Challenges Through an Audience-First Approach Marketers face many challenges when targeting their ideal customers online, including: Identifying the target audience:…Michelle CooksonApril 24, 2023