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Paid Media Archives - Page 5 of 5 - acronym

eCommerce / Retail

U.S. Consumer Spending Expected to Increase Heading Into the Holidays

According to eMarketer, US eCommerce sales are expected to be more than $1 trillion by…
Acronym
AcronymJuly 5, 2022
Paid MediaSocial Media

TikTok Expands Ad Targeting, Custom Content Creation, and Bidding Capabilities

Once seen as a quirky short-form video platform where GenZers share dances, pranks and tricks,…
Acronym
AcronymJune 7, 2022
Insights & NewsPaid MediaSocial MediaUncategorized

Why Budget Liquidity Matters When Utilizing CBO in Facebook Campaigns

When evaluating and measuring your Facebook campaigns that utilize Campaign Budget Optimization (CBO) and Lowest…
Acronym
AcronymApril 5, 2022
Insights & NewsPaid Media

Top Media Trends for 2002

Today, we are looking at the top programmatic and media trends that will matter in…
Acronym
AcronymDecember 20, 2021
Brand EngagementeCommerce / RetailInsights & NewsPaid Media

Navigating the Modern Retail Landscape

Since the pandemic began, we have seen an accelerated convergence of brand and performance media…
Acronym
AcronymNovember 30, 2021
Brand EngagementContent MarketingInsights & NewsPaid MediaUncategorized

How Neuromarketing Creates Connections and Conversions

With customer data and AI driving digital engagement, brands need to take a human-first approach…
Acronym
AcronymNovember 22, 2021
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  • Who We Are
  • What We Do
    • Search, Media & Marketplaces
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  • Technology
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    • Blog & Views
    • Company News
    • Winning With Diverse Suppliers
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The hero image is not attention-grabbing enough. The color and imagery is a bit dull. Could we have something more dynamic? Either something that reads “digital marketing” or a workplace image with people in a creative meeting?