Paid MediaSocial Media Meta Expands Ad Targeting Restrictions For Teens and Younger Users Meta has recently updated its data privacy measures for young users, with new restrictions on…AcronymJanuary 30, 2023
OptimizationPaid MediaUX / CRO Google Optimize Sunsets in September – What You Need to Know Perhaps one of the biggest setbacks for testing marketers is the loss of a free…AcronymJanuary 25, 2023
eCommerce / RetailPaid Media Leveraging the Changing Retail Media Landscape The retail media landscape has undergone a significant transformation in recent years, with the rise…AcronymJanuary 24, 2023
Paid MediaSocial Media TikTok Overtakes Google In Travel Discovery TikTok now hosts 750 million monthly users worldwide, and around 34% of travelers were influenced…AcronymJanuary 23, 2023
Paid MediaSocial Media Five Ways to Boost Your Brand’s Engagement on Instagram Instagram is a powerful platform for businesses looking to increase engagement and reach a wider…AcronymJanuary 10, 2023
Paid Media Top Advertising & Digital Marketing Trends for 2023 It's a new dawn, a new day and a new year, so, let's take a…AcronymJanuary 2, 2023
Paid MediaSocial Media Should Marketers Pause Twitter Ad Campaigns? Many advertisers are rethinking their marketing approach on Twitter following recent changes, including relaxed content…AcronymDecember 5, 2022
Paid Media Google Launches New Features to Performance Max in Time for the Holidays Google is upgrading Performance Max campaigns with new features specific to promoting holiday sales more…AcronymNovember 14, 2022
Paid MediaSocial MediaUncategorized Instagram Rolls Out New In-App Post Scheduling Tools Instagram is rolling out its new in-app post scheduling tools to all professional accounts in the app.…AcronymNovember 8, 2022
Paid MediaSocial Media Expected Changes to Twitter and What It Means For Your Brand Since his acquisition of Twitter, Elon Musk has plans to restore the social media platform…AcronymNovember 1, 2022