Social CommerceSocial Media Instagram Product Tags Are Now Available to All Users in the US Instagram announced that all users in the US can now insert product tags as part…John Peter SpearMay 16, 2022
eCommerce / RetailSocial CommerceUncategorized Tis the eCommerce Season: Prepare Now for the 2022 Holidays Holiday season and social climate: The last few years have been atypical to say the…John Peter SpearMay 2, 2022
Insights & NewsSocial CommerceSocial Media Making the Social Commerce Landscape Work For You This year, change has been a constant in the social media world. In addition to…John Peter SpearApril 12, 2022
Insights & NewsPaid MediaSocial MediaUncategorized Why Budget Liquidity Matters When Utilizing CBO in Facebook Campaigns When evaluating and measuring your Facebook campaigns that utilize Campaign Budget Optimization (CBO) and Lowest…John Peter SpearApril 5, 2022
Paid MediaSocial MediaUncategorized New Year, Same You With Better Efficiency In Your Media With January being dubbed the Q5, is this a good time to increase budgets/scale in…John Peter SpearJanuary 26, 2022
G-CommerceInsights & NewsSocial CommerceSocial Media GenZ’s Preferred Social Platforms and The Behaviors That Drive Them eMarketer released a new report on Gen Z's preferred social media platforms. The monthly usage…John Peter SpearDecember 6, 2021
Social Media To See and Be Seen: Instagram’s Search Query Instagram is filled to the digital brim with engaging content, recipes, brand content, and ads.…John Peter SpearSeptember 21, 2021
Brand EngagementSocial Media Instagram To Become More Like TikTok Instagram started testing a new video feature to compete with TikTok and YouTube, which will…John Peter SpearJuly 20, 2021
Insights & NewsSocial CommerceSocial Media Paid and Organic Social Media: A Tale of Synergy on Social Media Day Happy Social Media Day! Paid and organic social media are more often than not put…John Peter SpearJune 30, 2021
Insights & NewsPaid MediaSocial MediaUncategorized Instagram Launches Reels Ads in All Regions Instagram Reels are getting ads. The company announced it’s launching ads in its short-form video…John Peter SpearJune 29, 2021