Paid Media Six Paid Media Trends for 2023 In an increasingly competitive world, marketers want to get most out of their ad budgets.…AcronymOctober 6, 2022
Social Media YouTube Launches New Monetization Program for Shorts Creators YouTube announced it will provide more direct monetization options for Shorts creators, which could make…AcronymSeptember 21, 2022
SEO Google Launches the Helpful Content Update Google is launching a new sitewide algorithm update this week called the “Helpful Content Update” to…AcronymSeptember 19, 2022
Paid Media Global Ad Trends: The Rising Cost of Incremental Reach Maintaining campaign reach in a fragmented media market is a growing challenge. WARC Media released…AcronymAugust 15, 2022
Analytics Google Continues Third-Party Cookies For Another Year Google Chrome extends the deadline for deprecation of third-party cookie support into 2024. Google delayed…AcronymAugust 2, 2022
Acronym NewsPaid SearchProgrammaticSocial Media Acronym is a Finalist for Two U.S. Search Awards Acronym is Recognized for Best Use of Local Search and Best Integrated Campaign The U.S.…AcronymJuly 18, 2022
Paid MediaUncategorized 50% of Marketers Hinder ROI by Underinvesting in Media, Nielsen Finds Nielsen's first-ever ROI Report demonstrates some of the gaps in marketers’ budgets, channels and media…AcronymJuly 7, 2022
Content MarketingInsights & NewsSocial Media Instagram is Testing a New Stories UI That Could Transform Your Content Marketing Strategy Instagram is testing a new user interface that could impact your brand's content marketing strategyAcronymJune 14, 2022
Social CommerceSocial Media Instagram Product Tags Are Now Available to All Users in the US Instagram announced that all users in the US can now insert product tags as part…AcronymMay 16, 2022
Acronym News Acronym Is a Finalist For U.S. Campaign’s Best Use of Programmatic Acronym was named a U.S. Campaign finalist for Best Use of Digital/Programmatic for Wharton Executive…AcronymMarch 14, 2022