eCommerce / RetailSocial CommerceUncategorized Tis the eCommerce Season: Prepare Now for the 2022 Holidays Holiday season and social climate: The last few years have been atypical to say the…John Peter SpearMay 2, 2022
Analytics What You Should Know About Google Analytics 4 What is GA4, and Why is it Important? Google Analytics 4 (GA4) is Google’s latest…John Peter SpearApril 25, 2022
SEO Top 5 On-Page SEO Tips For 2022 Changes are coming to Search. Here are the top five things you need to do…John Peter SpearApril 18, 2022
Insights & NewsSocial CommerceSocial Media Making the Social Commerce Landscape Work For You This year, change has been a constant in the social media world. In addition to…John Peter SpearApril 12, 2022
Insights & NewsPaid MediaSocial MediaUncategorized Why Budget Liquidity Matters When Utilizing CBO in Facebook Campaigns When evaluating and measuring your Facebook campaigns that utilize Campaign Budget Optimization (CBO) and Lowest…John Peter SpearApril 5, 2022
Content MarketingProgrammaticSEOSocial Media Trust in Advertising is on the Decline – But Search, Social and Programmatic Still Deliver It's no secret that consumer trust in advertising has been steadily declining in recent years.…John Peter SpearApril 4, 2022
Social MediaVideoWeb Analytics TikTok Confirms 10-Minute Video Uploads Are Coming Short-form video success is touted throughout most platforms as a best practice, especially for TikTok.…John Peter SpearMarch 22, 2022
AnalyticsSocial Media Linkedin’s Acquisition of Oribi Means Enhanced Analytics For Marketers LinkedIn announced its intention to acquire Oribi, which will showcase new analytics tools that deliver…John Peter SpearMarch 15, 2022
Acronym News Acronym Is a Finalist For U.S. Campaign’s Best Use of Programmatic Acronym was named a U.S. Campaign finalist for Best Use of Digital/Programmatic for Wharton Executive…John Peter SpearMarch 14, 2022
Inside AcronymUncategorized A Chat With Some of Acronym’s Women Leaders For Women’s History Month Acronym was formed in 1995, and women have held leadership positions here from the start. …John Peter SpearMarch 9, 2022