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Paid Media

Paid MediaSocial Media

TikTok Overtakes Google In Travel Discovery

TikTok now hosts 750 million monthly users worldwide, and around 34% of travelers were influenced…
John Peter Spear
John Peter SpearJanuary 23, 2023
Paid MediaSocial Media

Five Ways to Boost Your Brand’s Engagement on Instagram

Instagram is a powerful platform for businesses looking to increase engagement and reach a wider…
John Peter Spear
John Peter SpearJanuary 10, 2023
Paid Media

Top Advertising & Digital Marketing Trends for 2023

It's a new dawn, a new day and a new year, so, let's take a…
John Peter Spear
John Peter SpearJanuary 2, 2023
Paid MediaSocial Media

Should Marketers Pause Twitter Ad Campaigns?

Many advertisers are rethinking their marketing approach on Twitter following recent changes, including relaxed content…
John Peter Spear
John Peter SpearDecember 5, 2022
Paid Media

Google Launches New Features to Performance Max in Time for the Holidays

Google is upgrading Performance Max campaigns with new features specific to promoting holiday sales more…
John Peter Spear
John Peter SpearNovember 14, 2022
Paid MediaSocial MediaUncategorized

Instagram Rolls Out New In-App Post Scheduling Tools

Instagram is rolling out its new in-app post scheduling tools to all professional accounts in the app.…
John Peter Spear
John Peter SpearNovember 8, 2022
Paid MediaSocial Media

Expected Changes to Twitter and What It Means For Your Brand

Since his acquisition of Twitter, Elon Musk has plans to restore the social media platform…
John Peter Spear
John Peter SpearNovember 1, 2022
Paid MediaSocial Media

Pinterest Launches New Tools to Help Advertisers Discover Emerging Trends & Measure Success

Because people on Pinterest seek inspiration with purchase intent, the platform can be a very…
John Peter Spear
John Peter SpearOctober 25, 2022
Paid MediaSocial Media

YouTube Launches New Ad Features for CTV and Audio

YouTube announced three new ad options as part of its Advertising Week New York showcase, including ‘Moment Blast’,…
John Peter Spear
John Peter SpearOctober 19, 2022
Paid Media

Six Paid Media Trends for 2023

In an increasingly competitive world, marketers want to get most out of their ad budgets.…
John Peter Spear
John Peter SpearOctober 6, 2022
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  • Who We Are
    • Our Culture
  • What We Do
    • Search, Media & Marketplaces
    • Analytics
    • Travel
  • Technology
  • News & Views
    • Blog & Views
    • Company News
    • Winning With Diverse Suppliers
  • Careers
  • Contact
    • Locations

 
The hero image is not attention-grabbing enough. The color and imagery is a bit dull. Could we have something more dynamic? Either something that reads “digital marketing” or a workplace image with people in a creative meeting?