Strategies and Tools for Next Generation of Search Marketing By Ilya Cherepakhin Since search began, marketers have used keywords as proxies for user intent. But how accurate are keywords as…
Meet Acronym’s Brad Parcella Account Manager When did you join Acronym? I originally joined Acronym in June 2014 through October 2016. Then, I took a brief hiatus to help an…
By Mike Grehan, CMO & Managing Director | Acronym We’re happy to be nominated for a voice driven submission at the OMMA awards. Here’s why. Yes, the headline features that…
Meet Acronym’s Jenny Ortiz Marketing Director When did you join Acronym? August 21, 2017 – the same day as the total eclipse. What is your title at Acronym and which…
By Winston Burton Machine Learning: 6 Tips for Getting to Grips Machine learning is evolving and SEOs must adjust to accommodate these new developments – now is the time to…
Facebook lets brands promote publisher & influencer posts as ads Facebook launched a way for brands to take posts that publishers/influencers create, and tag as branded, and promote them as…
Meet Acronym’s Michael Feighner Digital Analytics Analyst When did you join Acronym? I joined Acronym in early August 2017. What is your title at Acronym and which clients do you work…
By David Sprinkle Last month, Adobe announced Adobe Analytics Cloud, which features new voice analytics capabilities that allow brands to deliver more tailored customer experiences and build brand loyalty through…
Meet Acronym’s Ratchany Vang PPC Analyst When did you join Acronym? I joined Acronym on July 24th. What is your title at Acronym and which clients do you work for? I…
Acronym is shortlisted for The Drum Search Awards USA. We are pumped to have been nominated and announced as finalists for 9 categories. You can see all of the the…