eCommerce / RetailSocial Media Harnessing Social Commerce in the Final Stretch of Your Q4 Holiday Campaigns Harnessing Social Commerce in the Final Stretch of Your Q4 Holiday Campaigns By Gellena Lukats,…AcronymNovember 21, 2023
AI / Machine LearningSocial Media AI in Social Media: Acronym’s Blueprint for Thriving in a New Era AI in Social Media: Acronym's Blueprint for Thriving in a New Era In the ever-evolving…AcronymNovember 16, 2023
Web Analytics Erin Gentry Joins Acronym as Chief Operations Officer to Drive Transformation Erin Gentry Joins Acronym as Chief Operations Officer to Drive Transformation NEW YORK, NY –…AcronymAugust 29, 2023
Web Analytics Generation Zennial Behaviors: From Social Media to Buying Habits A group of consumers known as "Zennials" are gaining attention from marketers as a distinct…AcronymMay 1, 2023
AnalyticsPaid Search Featured Expertise: Google to Sunset Four Attribution Models in Ads and Analytics Attribution models are frameworks used to analyze and assign credit to different marketing touchpoints throughout…AcronymApril 25, 2023
Paid MediaSocial Media Featured Expertise: How To Get The Most From Meta’s Special Ad Category With social media platforms constantly adapting to privacy laws and regulations, keeping up with the…AcronymApril 25, 2023
Brand Engagement Overcoming Top Marketing Challenges Through an Audience-First Approach Marketers face many challenges when targeting their ideal customers online, including: Identifying the target audience:…AcronymApril 24, 2023
Social Media Instagram Now Allows Up to 5 Links in Profile Bios Instagram announced the launch of one of its most highly requested feature updates, allowing users…AcronymApril 20, 2023
Analytics Four Ways Data Analytics Improves Digital Marketing ROI In today's digital world, data analytics has become an essential tool for marketers. By utilizing…AcronymApril 18, 2023
Content MarketingData AnalyticsPaid MediaPaid SearchSEOSocial Media Why You Should Put the Audience – Not the Channel – At the Center of Your Marketing Strategy In today's digital age, businesses and marketers have many different channels at their disposal to…AcronymApril 17, 2023