Paid MediaSocial Media Meta Says its Automated Ad Targeting Tools Have Increased ROAS by 32% Meta has recently released new statistics on the effectiveness of its Advantage+ AI-guided ad campaigns.…John Peter SpearMarch 7, 2023
Paid MediaSocial Media TikTok Provides 70,000 New Data Insights to Help Marketers Maximize Their In-App Efforts TikTok updated its Insights tool with 70,000 new intel to help you stay on top…John Peter SpearFebruary 21, 2023
Paid MediaSocial Media Meta Expands Ad Targeting Restrictions For Teens and Younger Users Meta has recently updated its data privacy measures for young users, with new restrictions on…John Peter SpearJanuary 30, 2023
Paid MediaSocial Media TikTok Overtakes Google In Travel Discovery TikTok now hosts 750 million monthly users worldwide, and around 34% of travelers were influenced…John Peter SpearJanuary 23, 2023
Paid MediaSocial Media Five Ways to Boost Your Brand’s Engagement on Instagram Instagram is a powerful platform for businesses looking to increase engagement and reach a wider…John Peter SpearJanuary 10, 2023
Paid Media Top Advertising & Digital Marketing Trends for 2023 It's a new dawn, a new day and a new year, so, let's take a…John Peter SpearJanuary 2, 2023
Paid MediaSocial Media Should Marketers Pause Twitter Ad Campaigns? Many advertisers are rethinking their marketing approach on Twitter following recent changes, including relaxed content…John Peter SpearDecember 5, 2022
Social Media Social Media Predictions for 2023 As 2022 comes to a close, we are keeping an eye on the emerging trends…John Peter SpearNovember 29, 2022
Paid MediaSocial MediaUncategorized Instagram Rolls Out New In-App Post Scheduling Tools Instagram is rolling out its new in-app post scheduling tools to all professional accounts in the app.…John Peter SpearNovember 8, 2022
Paid MediaSocial Media Expected Changes to Twitter and What It Means For Your Brand Since his acquisition of Twitter, Elon Musk has plans to restore the social media platform…John Peter SpearNovember 1, 2022