AnalyticsData AnalyticsTechnologyWeb Analytics Redefining Marketing Mix Models: An In-depth Look at Google’s Meridian Explore how Google’s Meridian is transforming marketing analytics and privacy in marketing mix models.Michelle CooksonApril 29, 2024
AnalyticsData AnalyticsTechnologyWeb Analytics Adapting to a Cookie-Less Future: How Marketers Can Pivot and Prosper The impending changes in data tracking, their impact on digital marketing, and strategies for marketers…Michelle CooksonApril 19, 2024
AI / Machine LearningContent MarketingeCommerce / RetailSEO Exploring the Future of SEO: Google’s Search Generative Experiences (SGE) Learn about Google's Search Generative Experiences (SGE), an AI model set to launch in 2024…Michelle CooksonMarch 1, 2024
eCommerce / RetailSocial Commerce Looking Back to Leap Forward: Unveiling 2023’s Holiday Insights to Transform 2024 Strategy Explore Acronym's 2023 holiday season review, uncovering key trends and behaviors that shaped this record-breaking…Michelle CooksonJanuary 22, 2024