Instagram is filled to the digital brim with engaging content, recipes, brand content, and ads.…
John Peter SpearSeptember 21, 2021
Constant scheduling, manual negotiations, and pricing discussions, all these time-wasting activities are obsolete with programmatic…
John Peter SpearAugust 25, 2021
I remember my first global pitch when we (Acronym) opened our Asia Pacific regional office…
John Peter SpearJuly 13, 2021
Happy Social Media Day! Paid and organic social media are more often than not put…
John Peter SpearJune 30, 2021
Instagram Reels are getting ads. The company announced it’s launching ads in its short-form video…
John Peter SpearJune 29, 2021
As Pride Month comes to a close, Acronym's Chief People & Diversity Officer, Irwin Drucker…
John Peter SpearJune 28, 2021
Google announced the company is delaying its plans to block third-party cookies until late 2023…
John Peter SpearJune 25, 2021
I spent the weekend making new friends on the web. Chatbots are now my new…
John Peter SpearJune 23, 2021
Gamification is not a new concept in marketing, particularly from the perspective of securing brand loyalty. Back in 1896, marketers sold stamps…
John Peter SpearJune 22, 2021
