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She’s making the decisions. Is your brand paying attention? 

Working mothers aren’t a niche. They’re the economy.  As 40% of U.S. moms become primary…
Anne Christensen
Anne ChristensenMay 9, 2025
Uncategorized

From Cinco to Drinko

How restaurants and bars—even hotels—can own Cinco de Mayo Let’s start with the basics: there’s…
Anne Christensen
Anne ChristensenMay 1, 2025
Uncategorized

What Meta’s antitrust trial means for advertisers

The platform’s ad ecosystem is under legal fire — and the ripple effects are already…
Anne Christensen
Anne ChristensenApril 22, 2025
Paid MediaSocial MediaUncategorized

Instagram Rolls Out New In-App Post Scheduling Tools

Instagram is rolling out its new in-app post scheduling tools to all professional accounts in the app.…
John Peter Spear
John Peter SpearNovember 8, 2022
Brand EngagementContent MarketingInsights & NewsSocial CommerceUncategorized

The Digital Marketing Trends Shaping New Customer Experiences

It can be increasingly challenging to keep up with digital marketing trends as they change…
John Peter Spear
John Peter SpearJuly 25, 2022
Paid MediaUncategorized

50% of Marketers Hinder ROI by Underinvesting in Media, Nielsen Finds

Nielsen's first-ever ROI Report demonstrates some of the gaps in marketers’ budgets, channels and media…
John Peter Spear
John Peter SpearJuly 7, 2022
Uncategorized

Why You Should Include Facebook’s Lead Generation Ads In Your Marketing Mix

What are Facebook lead ads? Lead ads or lead generation ads on Facebook are customer…
John Peter Spear
John Peter SpearMay 9, 2022
eCommerce / RetailSocial CommerceUncategorized

Tis the eCommerce Season: Prepare Now for the 2022 Holidays

Holiday season and social climate: The last few years have been atypical to say the…
John Peter Spear
John Peter SpearMay 2, 2022
Insights & NewsPaid MediaSocial MediaUncategorized

Why Budget Liquidity Matters When Utilizing CBO in Facebook Campaigns

When evaluating and measuring your Facebook campaigns that utilize Campaign Budget Optimization (CBO) and Lowest…
John Peter Spear
John Peter SpearApril 5, 2022
Inside AcronymUncategorized

A Chat With Some of Acronym’s Women Leaders For Women’s History Month

Acronym was formed in 1995, and women have held leadership positions here from the start. …
John Peter Spear
John Peter SpearMarch 9, 2022
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10115 Berlin, Germany

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  • Who We Are
    • Our Culture
  • What We Do
    • Search, Media & Marketplaces
    • Analytics
    • Travel
  • Technology
  • News & Views
    • Blog & Views
    • Company News
    • Winning With Diverse Suppliers
  • Careers
  • Contact
    • Locations

 
The hero image is not attention-grabbing enough. The color and imagery is a bit dull. Could we have something more dynamic? Either something that reads “digital marketing” or a workplace image with people in a creative meeting?