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Content Marketing

Brand EngagementContent MarketingPaid Media

De-stress Your Media Strategy 

This isn’t just about wellness. It’s about brand relevance   Stress isn’t just a cultural trend…
Anne Christensen
Anne ChristensenApril 21, 2025
Content Marketing

Does Your Media Plan Need a Spring Cleaning?

A seasonal reset isn’t optional. It’s overdue.  You’re not imagining things: campaigns are aging faster…
Anne Christensen
Anne ChristensenApril 18, 2025
AI / Machine LearningContent MarketingeCommerce / RetailSEO

Exploring the Future of SEO: Google’s Search Generative Experiences (SGE)

Learn about Google's Search Generative Experiences (SGE), an AI model set to launch in 2024…
John Peter Spear
John Peter SpearMarch 1, 2024
Content MarketingData AnalyticsPaid MediaPaid SearchSEOSocial Media

Why You Should Put the Audience – Not the Channel – At the Center of Your Marketing Strategy

In today's digital age, businesses and marketers have many different channels at their disposal to…
John Peter Spear
John Peter SpearApril 17, 2023
Content MarketingSocial Media

LinkedIn Introduces SEO Tools To Boost the Visibility of Your Articles

LinkedIn announced new SEO tools to help marketers improve the reach and visibility of articles…
John Peter Spear
John Peter SpearMarch 14, 2023
Content MarketingPaid Search

Microsoft Transitions to Multi-Channel Automated Optimizing while Discontinuing Bid Modifiers for Audience Ads

What Are Audience Ads/Audience Network and What is Microsoft Changing? Current Audience Ads Tactic: Allows…
John Peter Spear
John Peter SpearFebruary 15, 2023
AI / Machine LearningContent MarketingMachine LearningSEO

ChatGPT: Friend or Foe?

By now, we have all heard about ChatGPT, which is a chatbot launched by OpenAI…
John Peter Spear
John Peter SpearFebruary 6, 2023
Content Marketing

How to Create Effective Video Ads to Boost Brand Awareness and Sales

Video advertising is quickly becoming a go-to method for businesses looking to increase brand awareness…
John Peter Spear
John Peter SpearJanuary 11, 2023
Content MarketingSocial Media

TikTok Adds Photo Mode for Still Images and Longer Video Captions For Increased Discovery

In an unusual turn of events, TikTok has borrowed from Instagram by adding a new…
John Peter Spear
John Peter SpearOctober 18, 2022
Brand EngagementContent MarketingInsights & NewsSocial CommerceUncategorized

The Digital Marketing Trends Shaping New Customer Experiences

It can be increasingly challenging to keep up with digital marketing trends as they change…
John Peter Spear
John Peter SpearJuly 25, 2022
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  • Who We Are
    • Our Culture
  • What We Do
    • Search, Media & Marketplaces
    • Analytics
    • Travel
  • Technology
  • News & Views
    • Blog & Views
    • Company News
    • Winning With Diverse Suppliers
  • Careers
  • Contact
    • Locations

 
The hero image is not attention-grabbing enough. The color and imagery is a bit dull. Could we have something more dynamic? Either something that reads “digital marketing” or a workplace image with people in a creative meeting?