As retailers continue to invest in new ways to let advertisers reach consumers via their…
John Peter SpearAugust 16, 2022
Acronym is Recognized for Best Use of Local Search and Best Integrated Campaign The U.S.…
John Peter SpearJuly 18, 2022
Nielsen's first-ever ROI Report demonstrates some of the gaps in marketers’ budgets, channels and media…
John Peter SpearJuly 7, 2022
With the rules and best practices for programmatic advertising continuing to evolve, it’s important to…
John Peter SpearJune 16, 2022
It's no secret that consumer trust in advertising has been steadily declining in recent years.…
John Peter SpearApril 4, 2022
Acronym was named a U.S. Campaign finalist for Best Use of Digital/Programmatic for Wharton Executive…
John Peter SpearMarch 14, 2022
Today, we are looking at the top programmatic and media trends that will matter in…
John Peter SpearDecember 20, 2021
The latest Attitudes to Programmatic Advertising survey reported the percentage of advertisers investing more than 41% of…
John Peter SpearNovember 15, 2021
Constant scheduling, manual negotiations, and pricing discussions, all these time-wasting activities are obsolete with programmatic…
John Peter SpearAugust 25, 2021
