As 2017 winds to a close, here’s a look back at the seven biggest trends in PPC – and what lies ahead in paid search in 2018: 1. AI and Machine Learning Search Engine Land (SEL) went as far as [...]
2017 has no doubt been a year for the record books, from the inauguration of the 45th president to protests like #TakeAKnee and #MeToo and mega storms like Harvey, Irma and Maria and wildfires in [...]
