Paid Media Google Launches New Features to Performance Max in Time for the Holidays Google is upgrading Performance Max campaigns with new features specific to promoting holiday sales more…John Peter SpearNovember 14, 2022
Paid MediaSocial MediaUncategorized Instagram Rolls Out New In-App Post Scheduling Tools Instagram is rolling out its new in-app post scheduling tools to all professional accounts in the app.…John Peter SpearNovember 8, 2022
Paid MediaSocial Media Expected Changes to Twitter and What It Means For Your Brand Since his acquisition of Twitter, Elon Musk has plans to restore the social media platform…John Peter SpearNovember 1, 2022
Paid MediaSocial Media Pinterest Launches New Tools to Help Advertisers Discover Emerging Trends & Measure Success Because people on Pinterest seek inspiration with purchase intent, the platform can be a very…John Peter SpearOctober 25, 2022
Paid MediaSocial Media YouTube Launches New Ad Features for CTV and Audio YouTube announced three new ad options as part of its Advertising Week New York showcase, including ‘Moment Blast’,…John Peter SpearOctober 19, 2022
Content MarketingSocial Media TikTok Adds Photo Mode for Still Images and Longer Video Captions For Increased Discovery In an unusual turn of events, TikTok has borrowed from Instagram by adding a new…John Peter SpearOctober 18, 2022
eCommerce / Retail UK Retailers Are Optimistic About 2023 Sales Growth Despite the increasing economic uncertainty, supply chain issues and changes in shopping behaviors, the majority…John Peter SpearOctober 12, 2022
Paid Media Six Paid Media Trends for 2023 In an increasingly competitive world, marketers want to get most out of their ad budgets.…John Peter SpearOctober 6, 2022
Social Media Expanding Your Attribution Window Can Lead To Higher Conversion Rates in Social As talk continues about a potential recession ahead, it is imperative for advertisers discover the most…John Peter SpearOctober 3, 2022
Social Media How to Maximize Your Content Reach on Facebook Although Facebook continues to lose new users to platforms like TikTok, the social networking site…John Peter SpearSeptember 27, 2022