OptimizationPaid MediaPaid SearchPaid Social Walk the Talk: 3 Earth Day Activations That Got It Right There’s a way for your brand to speak to what your audience values. These five…Anne ChristensenApril 18, 2025
Content Marketing Does Your Media Plan Need a Spring Cleaning? A seasonal reset isn’t optional. It’s overdue. You’re not imagining things: campaigns are aging faster…Anne ChristensenApril 18, 2025
Paid Media 1 Week Later: Does Anyone Still Care About Those Super Bowl Ads? Discover how top brands sustain engagement in our latest Fast 5.John Peter SpearFebruary 14, 2025
eCommerce / RetailPaid Media From Imports to Impressions: Navigating the Tariff Turbulence Learn how potential tariffs could impact your advertising strategy. Download Fast 5 now.John Peter SpearFebruary 6, 2025
AI / Machine Learning DeepSeek Just Upended AI’s Power Structure Discover how DeepSeek's affordable AI models are shaking up the industry and impacting global markets.…John Peter SpearJanuary 29, 2025
Paid MediaPaid Search Uncovering Google’s Latest: First Look at Search Max Some advertisers discovered Google's long-rumored Search Max in ad accounts. Could it revolutionize search advertising?John Peter SpearJanuary 27, 2025
Paid Media Google’s Call to Action: What it Means for Advertisers Google's plea against state regulations could mean higher costs for advertisers. Learn more in our…John Peter SpearJanuary 24, 2025
Paid Media Navigating the LA Fires: How Advertisers Can Rise to the Challenge LA fires challenge advertisers to respond thoughtfully. Get our insights and recommendations.John Peter SpearJanuary 16, 2025
Social Media TikTok’s time is ticking: Key insights for brands. TikTok's future is uncertain. Insights, recommendations in our latest Acronym Fast 5.John Peter SpearJanuary 13, 2025
Social Media Fact-checking is out: Meta’s new move and its impact on advertising Meta ditches fact-checking for community moderation. What does this mean for advertisers? Discover more in…John Peter SpearJanuary 9, 2025