Meet Acronym’s Melanie Nakhman

Creative & Content Associate 

When did you join Acronym?
January 2017.

What is your title at Acronym and which clients do you work for?

I’m a Creative and Content Associate. I work on in-house and client creatives, as well as our content publishing platform, TMN.

What are your specific responsibilities?

My responsibilities vary day-to-day, some days I’ll be working on creative tasks such as image editing or designing collaterals, other days I’ll be working on creating content for TMN. Those are just a few things I’ve been up to since I’ve started.

 What do you consider the most interesting things you do at work?

I’ve learned a lot from assisting with TMN! Doing research and speaking with other team members here at Acronym in order to get insight on services and products has taught me so much in just the first month. I’ve been able to expand my vocabulary and knowledge of industry-related topics which has really influenced the way I interact, engage, and think about certain things in my every day.

 What do you like to do best when you are not working?

I like trying out new places to eat, cooking, and petting dogs (mine and otherwise).

You are going on vacation to a place where there is no Internet connection. What book or magazine would you bring with you?

I’d probably want to bring something I haven’t read because I love an excuse to go to Strand Bookstore. Otherwise, Joan Didion’s Slouching Towards Bethlehem, one of my favorite nonfiction works that I’ve read way too many times and still enjoy.

The hero image is not attention-grabbing enough. The color and imagery is a bit dull. Could we have something more dynamic? Either something that reads “digital marketing” or a workplace image with people in a creative meeting?