Paid MediaPaid Search Uncovering Google’s Latest: First Look at Search Max Some advertisers discovered Google's long-rumored Search Max in ad accounts. Could it revolutionize search advertising?John Peter SpearJanuary 27, 2025
Paid Media Google’s Call to Action: What it Means for Advertisers Google's plea against state regulations could mean higher costs for advertisers. Learn more in our…John Peter SpearJanuary 24, 2025
Paid Media Navigating the LA Fires: How Advertisers Can Rise to the Challenge LA fires challenge advertisers to respond thoughtfully. Get our insights and recommendations.John Peter SpearJanuary 16, 2025
Social Media TikTok’s time is ticking: Key insights for brands. TikTok's future is uncertain. Insights, recommendations in our latest Acronym Fast 5.John Peter SpearJanuary 13, 2025
Social Media Fact-checking is out: Meta’s new move and its impact on advertising Meta ditches fact-checking for community moderation. What does this mean for advertisers? Discover more in…John Peter SpearJanuary 9, 2025
Social Media Threads and Bluesky: A New Era of Social Networking Exploring the future of social media with Threads and Bluesky. Insights from Acronym’s experts.John Peter SpearDecember 19, 2024
eCommerce / RetailPaid Media ‘Tis the Season for Holiday Advertising Optimize your holiday ads with expert tips to engage shoppers and boost sales this season.John Peter SpearOctober 18, 2024
eCommerce / RetailPaid Media Conquering the Digital Aisle In the past few years, retailers have been capitalizing on the high-growth, high-margin retail media…John Peter SpearOctober 2, 2024
eCommerce / RetailSocial Media The Importance of Quality Creative in Paid Social Campaigns Elevate your paid social media campaigns with top-tier creative content that captivates audiences and drives…John Peter SpearAugust 12, 2024
AI / Machine LearningeCommerce / RetailPaid Search OpenAI Launches Prototype of SearchGPT Search Engine OpenAI is attempting to disrupt Google's search engine dominance and grow to a serious market…John Peter SpearAugust 6, 2024