Performance Marketing From The Leadership Perspective

Changes in Customer Behavior Cause Brands to Prioritize Performance Marketing.

As the pandemic continues to induce customers to migrate from in-person to online buying, brands need to give performance marketing a boost in the mix.

In our latest State of Marketing Series, learn what C-suite executives have to say about emerging trends in marketing, budgets, channels, challenges, and more.

Key findings include:

What tactics and trends drive the greatest boost to social media engagement?

How are C-suite leaders approaching budget allocation in performance marketing?

How will marketing leaders optimize content delivery to mitigate the impact of the deprecation of cookies?

2021 Performance Marketing Report

Established in 1995, Acronym is an award-winning search and performance marketing agency. With experience in nearly every vertical marketplace, we manage campaigns in over 70 countries and in dozens of languages. With offices in New York City, Toronto, London, Berlin and Singapore, we have the global reach to service clients of all sizes all over the world. And, as an independent agency, we have the agility our clients require to lead them to new levels of performance, turning insights into action and action into results. In short, we help you to lower your cost of acquisition, better engage with your customers and achieve your business goals. Learn more at:

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