Usability & UX
Our dedicated UX team, utilizes a combination of usability analysis via web analytics tools and applying technology such as Adobe Target and Optimizely for user experience testing. Experiences are mapped to consumer intent through our own technology and combined with Web Analytics tools to provide us with insights related to engagement. Starting with the most visited landing pages and the lowest performers, we evaluate barriers to conversion and relevancy to keyword and ad. We also deploy testing technology to perform A/B and multivariate testing in order to create dynamic landing pages, allowing for better targeting and improved performance.
We offer the services and support you need:
Top Trends Impacting Your Business & Acronym News
The 2018 Search Engine Land Awards: Celebrating The Power Of Search June 12, 2018 @ MoPOP in Seattle, WA Search Engine Land created “The Landy Awards” to recognize individuals, SEO tools and PPC platforms, agencies and internal marketing teams within the digital marketing community who have demonstrated excellence in executing organic and paid search marketing … Continue reading “Search Engine Land Awards-2018, Acronym Finalist for 6 Awards”