AcroBabble – Going (Creatively) Digital – May 18, 2017
Acrobabble – Google IO Edition Google Lens Google Assistant can now use Google Lens to interpret your surroundings and show relevant content on your screen. For example, you can point your [...]
Inside Acronym – May 18, 2017
When did you join Acronym? I joined Acronym in July 2010! What is your title at Acronym and which Clients do you work for? As the EVP of Product Development, I work on almost all of Acronym’s [...]
Search vs. Service: The Future of Marketing AI
By Ryan Pitcheralle Siri can check the weather as you decide which jacket to grab, while Amazon’s Alexa searches for and plays the catchy song you heard yesterday, and Google Home orders you an [...]
Inside Acronym – May 4, 2017
When did you join Acronym? I joined the Acronym Team in July 2005! What is your title at Acronym and which Clients do you work for? I am the Director of Product Development, and I work with KO [...]
AcroBabble – Going (Creatively) Digital – May 4, 2017
Facebook Begins Retargeting Potential Travelers with Ads Featuring Flight Info Facebook is now retargeting people with their airfare-promoting ads, Dynamic Ads for Travel for Flights. [...]
Understanding Intent: Stop selling. Start helping.
Acronym CMO Mike Grehan recaps his recent presentation at MediaPost’s Search Insider Summit. Fifteen years ago, the former Chief Scientist at a search engine called Alta Vista, authored a [...]
