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Going (Creatively) Digital Taco Bell Seeks ‘Breakfast Defectors’  English muffin, meet Biscuit Taco. It’s part of Taco Bell’s “new generation” of breakfast fair promoted in a new campaign from [...]

Meet Jaime Nash Art Director, Acronym Q: When did you join Acronym? A: In May of 2014. Q: Where were you previously and what was your title? A: I was an art director at a small software company [...]

By Winston Burton Some brands have been obsessed with the notion that rankings are the only SEO metrics that matter.  While rankings can contribute to overall success, they are not a reliable [...]

By Daniel Olduck There was no dark-cloaked figure lurking in your Adwords account clutching a scythe and hourglass. Nonetheless, earlier this week Adwords began quietly removing ads that have [...]

By Sam Hollingsworth Google’s Knowledge Graph—an information base that enhances the search experience with semantic-search information collected from a wide variety of sources—continues to evolve [...]

Acronym’s Sam Hollingsworth Describes His Brush With Death and How To Avoid It Manager, SEO Sam Hollingsworth, Acronym’s Manager of SEO, recently endured a life-threatening experience [...]

By David Sprinkle More and more businesses are choosing to create mobile apps, so consider these five questions as you embark on the planning process. In the past year, it seems like half of my [...]

Going (Creatively) Digital  Chuck Taylor sneakers from Converse Inc. launched a new campaign in Boston and nine other cities showcasing how the Chucks worn by creative types and regular customers [...]