Inside Acronym – February 26, 2015

Meet Acronym’s George Gutierrez Digital Display Strategist, PPC   When did you join Acronym? I joined Acronym in December 2014. Where were you previously? I was at MEC, where my title [...]

Overcoming SEO Challenges in 2015

By Winston Burton We all know that SEO has dramatically changed in the last few years. In 2015, the industry still faces a myriad of challenges, including: Technology and measuring KPIs Adapting [...]

Inside Acronym – February 12, 2015

Meet Acronym’s Winston Burton VP, SEO   When did you join Acronym? I came onboard on July first, 2014. Where were you previously? I was Vice President of SEO at Havas Media. What were your [...]

Design Matters

Design and technology are inevitably linked. Yes, designers are taught typography, grid systems, color theories, and other fundamental design principles and concepts. At the end of the day, great [...]

Privacy Concerns and Web Analytics

By David Sprinkle When done correctly Web tracking can actually be beneficial to both users and marketers – are you convinced? I’ve had a number of conversations in the past week about [...]