Historically, paid inclusion has been an effective tool to guarantee inclusion of otherwise-unreachable URLs, providing a direct feed to search engine listings. Currently, the only remaining viable program is Yahoo’s Submit Express, which charges both annual fees and PPC costs.

Today, Acronym Media uses paid inclusion mainly when there is no other way to circumvent barriers to normal (free) indexing. However, there are cases where pay for inclusion (PFI) services can be a competitive alternative to PPC advertising, as Yahoo’s PFI click costs are determined by subject matter instead of by keyword. As PFI does not affect rank, Acronym’s expertise in SEO can help make sure your site ranks highly when using paid inclusion.
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