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June 2009Global KDM Officer Mike Grehan named Co-Chair of the Search Engine Strategies (SES) Advisory Board. In this new position, Grehan will lead a panel of search experts in determining the programming and direction of future SES shows – the largest industry conference series in the world.

June 2009Director of Analytics and Insight David Sprinkle will speak at SES Toronto, to be held June 8-10 at the Sheraton Centre Toronto. His session, “Paid Search Quality Scoring: 201, 301,” will be held on Tuesday, June 9 at 2:15 p.m.

SEO Manager Marios Alexandrou will also speak at SES Toronto. His session, "Signals: What Relevancy Indicators Are Search Engineers Watching for Today?" will take place Monday, June 8 at 11:00 a.m.

June 2009Acronym Media announces the launch of keyworddriven.org, a new search resource dedicated to helping Asian marketers overcome the unique challenges specific to the APJ region.

April 2009Acronym Media is named a Top Interactive Agency in B2B Magazine’s 2009 Top Agencies report.

March 2009Global KDM Officer Mike Grehan will moderate two sessions at SES New York, to be held March 23-27 at the Hilton New York. His first session, “SEO: Where to Next?” will be held on Tuesday, March 24 at 10:30 a.m. His second session, “Introduction to Search Engine Marketing,” will be held on Tuesday, March 24 at 11:45 a.m.

Director of Paid Search David Sprinkle will also speak at SES New York. His session, “Advanced Paid Search Techniques,” will take place Thursday, March 26 at 12:45 p.m.

March 2009 – KDM Officer Mike Grehan will speak at Pubcon South 2009, to be held March 11-13 at the Norris Executive Conference Center in Austin, Texas. His session, "Universal and Personal Search – This Changes Everything," will be held on Wednesday, March 11 at 1:20 p.m.

February 2009 – Acronym Media announces the addition of the Tribune Company to its extensive Client roster of leading global brands. The Tribune Company is the nation’s second-largest newspaper publisher and is responsible for such publications as the Los Angeles Times.

February 2009 – Global KDM Officer Mike Grehan is appointed to the Search Engine Strategies (SES) Global Advisory Board. One of five new members, Grehan will help determine the programming and overall direction of future conferences.

February 2009Acronym Media will be an exhibitor at Search Engine Strategies (SES) New York, to be held March 23-27, 2009, at the Hilton New York. Further information about Acronym Media and Keyword-Driven Marketing™ will be available from representatives at Booth # 215, located in the Rhinelander Gallery.

January 2009Global KDM Officer Mike Grehan will Chair and host Search Engine Strategies (SES) London, to be held February 17-20, 2009, at the Business Design Centre. Grehan will also moderate five sessions during the conference:

  • "Universal and Blended Search" and "Measuring Success in 2.0 World," to be held Tuesday, February 17 at 11:00 a.m. and 2:15 p.m., respectively.
  • "SEO: Where to Next?" to be held Wednesday, February 18 at 9:00 a.m.
  • "Balancing Paid and Organic Listings" and "Affiliate and Search Marketing Square Off," to be held Thursday, February 19 at 9:00 a.m. and 2:15 p.m., respectively.

January 2009Acronym Media and Global KDM Officer Mike Grehan kick off the New Year with a brand new webinar entitled "New Signals to Search Engines." Based on Grehan’s thought paper of the same name, the webinar discusses the shifting search landscape and the response needed to maximize visibility and relevancy in this new arena.

December 2008Acronym Media announces the addition of Johnson & Johnson as its newest Client. In this new relationship, Acronym will be responsible for managing and executing comprehensive search engine optimization programs.

December 2008Acronym Media and Global KDM Officer Mike Grehan publish a new industry thought paper entitled "New Signals to Search Engines: Future Proofing Your Search Marketing Strategy." Diving into the future of the search industry, the paper explores such topics as Digital Asset Optimization, Universal Search, Social Media and User-Generated Content, while also outlining what marketers need to do to excel in this rapidly evolving environment.

November 2008Acronym Media announces the addition of HP Asia to its extensive Client roster of leading global brands. Acronym will manage and execute a wide range of Search Engine Marketing initiatives for HP Asia, including search engine optimization, paid search, analytics and user experience optimization, among others.

November 2008 – Founder and CEO Anton Konikoff will speak at SES Chicago, to be held December 8-12, at the Hilton Chicago. His session, “Managing Automated PPC Bid Management,” will be held on Tuesday, December 9 at 4:15 p.m.

Global KDM Officer Mike Grehan will also speak at two sessions at SES Chicago. His first session, “Universal and Blended Search,” will be held Monday, December 8 at 10:30 a.m. Grehan will then speak at “Battle of the Browsers: Personalization or Privacy,” to be held Thursday, December 9 at 1:00 p.m.

November 2008 – Farah Sadiq, General Manager – Asia, will speak at ad:tech Shanghai, to be held November 25-26, 2008, at the Shanghai International Exhibition & Convention Centre. Her session, “Tactical Search: Local and Global Search Strategies,” will be held on Wednesday, November 26 at 2:00 p.m.

October 2008 - Global KDM Officer Mike Grehan will Chair the Acquisition track at eMetrics Marketing Optimization Summit Washington, D.C., to be held October 20-24, 2008, at the Hilton Alexandria Mark Center. Grehan will also be the featured speaker during the “Search From Now On” session, to be held Thursday, October 23 at 11:15 a.m. He will also speak as part of an expert panel during the “All Your Searching Questions Answered” session, to be held Thursday, October 23 at 2:10 p.m.

August 2008 – Acronym Media has been named a finalist for the 2008 ClickZ Marketing Excellence Award for “Best Search Ad Management.” The award recognizes Acronym’s global search marketing efforts with SAP, the world’s leading provider of business software.

August 2008 – Acronym Media has been named the winner of the Search Engine Strategies (SES) Award for “Most Effective Use of Web Analytics.” The award, presented to industry leaders for exceptional achievement and innovation in search marketing, honors Acronym’s work with Four Seasons Hotels and Resorts.

August 2008 – Acronym Media has been named a finalist for an industry-leading three Search Engine Strategies (SES) Awards. Two of the awards, “Most Innovative Paid Search Campaign” and “Most Effective Use of Web Analytics,” honor Acronym’s global search marketing efforts with Four Seasons Hotels and Resorts. The third award, “Best Multi-National Search Marketing Campaign,” recognizes the Agency’s work with SAP.

April 2008 – Acronym Media has been named a finalist for the 2008 Limelight Awards, presented by ad:tech Awards. Acronym has been recognized in the “Best Campaign Optimization” category for its global search marketing campaign work with SAP.

March 10, 2008 - Search Marketing Guru Mike Grehan Joins Acronym as Global KDM Officer – Acronym Media announces the appointment of Mike Grehan as Global KDM Officer, a newly-created senior executive position with worldwide management responsibilities. Grehan will help guide development of Acronym’s new operations around the globe, with particular focus on Europe and Asia Pacific regions.

Acronym Media has been listed again as a Top 10 SEM Agency in the Advertising Age Search Engine Marketing Fact Pack 2007.

For further information, please contact:

John Lee
Acronym Media
+ 1 (212) 691-7051 x162

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