Here at Acronym, we’re gearing up for SES Toronto next week! The conference, which runs from June 8-10, is in its 6th year as part of the Search Engine Strategies series. SES Toronto is organized by Andrew Goodman, our good friend and renowned author of Winning Results with Google AdWords.

We’re especially excited to be sending two delegates to this year’s show! David Sprinkle, our Director of Analytics and Insight, will be speaking on Day 2 at Paid Search Quality Scoring: 201, 301, offering some tips and tricks on how to get the best of the different engines. David – our former Paid Search Manager and all-around search guru – will offer the audience some tactical tips on managing their campaign architecture as well as some little-known pitfalls to avoid when designing landing pages… hint, load time is a big factor! Come check him out on the Geek Track, 1st afternoon session on Day 2.

Marios Alexandrou, SEO Manager, is our other delegate to this year’s conference. Marios is a true SEO guru; he has worked on dozens of Fortune 500 Clients and is a regular contributor to the industry through his long-standing blog, All Things SEM. Marios will be speaking at Signals: What Relevancy Indicators Are Search Engineers Watching For Today?, which is a deconstruction of the future of search, looking at the then, now, and future of search from a tactical level. A lot has been said about the future of search in broader, more theoretical terms, but in this exciting session, the speakers will talk about specific skills and tactical behaviors that will prepare marketers for the future. Please join Marios at the first session of Day 1, Geek Track, to get SES Toronto started off right!