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	<title>Keyword-Driven &#187; March 2009</title>
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	<description>Expert Opinion from Search Leaders</description>
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		<title>Bid Management Tools Promise Success, but Do They Deliver?</title>
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		<pubDate>Thu, 19 Mar 2009 14:30:08 +0000</pubDate>
		<dc:creator>David Sprinkle</dc:creator>
				<category><![CDATA[March 2009]]></category>
		<category><![CDATA[Newsletter]]></category>

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		<description><![CDATA[<div style="float: left; margin-right: 5px; margin-bottom: 5px;"><img src="/images/david-sprinkle-small.jpg" alt="David Sprinkle" width="100px"/></div>It's loved, it's effective, it's hard to live without – without a doubt, automated bid management technology is one of the most useful tools in the PPC toolbox. But is it enough to drive conversions and boost ROI?]]></description>
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		<title>Conference Call with Matt McGowan</title>
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		<pubDate>Thu, 19 Mar 2009 14:00:41 +0000</pubDate>
		<dc:creator>Matt McGowan</dc:creator>
				<category><![CDATA[March 2009]]></category>
		<category><![CDATA[Newsletter]]></category>

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		<description><![CDATA[With so many search marketing and digital advertising conferences – and so little time – where do you go? Enter Matt McGowan, VP of Search Engine Strategies, who takes you through a whirlwind tour of upcoming events and helps you plan the ideal itinerary.]]></description>
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