Acronym Asia is the regional arm of New York-based Acronym Media, a leading global search and keyword marketing firm. Based in Singapore, our smart, creative, local teams offer 14 years of global expertise and are committed to working with international Clients throughout the entire Asia Pacific and Japan (APJ) region.

Our in-depth knowledge of the Asian marketplace – specifically its linguistic, cultural and technical challenges – sets us apart in the search marketing space. We understand the complexities of both localized and multinational campaigns, and we’re on the ground and ready to work with you!

Management Team

Farah Sadiq
General Manager – Asia

Farah Sadiq is the General Manager - Asia of Acronym Media, a global Top 10 Search and Keyword-Driven Marketing™ Agency headquartered in New York's landmark Empire State Building.

Based in Singapore, Farah manages Acronym Asia operations and is responsible for developing and growing Client base and business partnerships throughout the Asia Pacific and Japan region. Her Client portfolio includes Nokia, SAP, VMware and Four Seasons. In 2007 she managed over 15 media projects across 14 markets in multiple languages.

Farah has extensive media management experience in both the private and public sectors. She started her career in the online marketing industry and worked with publishers such as AsiaOne and DoubleClick Asia. She then moved on to work within the interactive departments of international advertising agencies Wunderman and Ogilvy & Mather. She also worked at Oracle Corporation, where she managed all of the company's regional digital marketing campaigns for its technology products.